Online Marketing Tips

How fast does your business website load?

You might be surprised, but according to the latest industry data, speed is of the greatest importance to internet and search engine users. Bearing this in mind, iPrescott Business Solutions asks: How fast does your Prescott business website load? As we continue into...

The importance of a quality website for your business

Many small business owners quickly dismiss websites. Some believe no one will look at it, some are scared of the technology, and others believe it is not necessary because they do things “the old-fashioned way”. Nonetheless, they understand times are changing, and...

Where does your business show up in a Google search?

If you're trying to get found on the internet, where you rank on Google is of utmost importance. Ranking on Google's first page may be the difference between success and failure in today's online world. iPrescott Business Solutions recommends professional online...

What you need to do after your business website is built

So, your website is created and ready to go. Now what? iPrescott Business Solutions discusses what you need to do after your business website is up and running. Once your website is created, it is important to develop it and promote it. What are the things you can do...

Better website designs for your business

Simply put, in this age of digital marketing, a purposeful website is fundamental to growing your Prescott business. Central to your success is your website design and featured content. They are the keys to attracting an audience to your site. Your web designer's job...

Online marketing tips for your small business

You might find that knowing where to start or what to do to market your Prescott small business might be a little overwhelming. A strategy that works for one company may not be effective for another. No matter what business you own, iPrescott Business Solutions...

How readable is your business website

Everyone wants a good looking website. It is easy to forget though that a website’s primary function is to provide the user with information about your business. Flashing headers, slideshows and ads can all make a site look really good, but fail to communicate...

How blogs can help your small business website

Customers nowadays are looking online first for solutions to their problems. Let them see your company first when they Google search another “how to....” question. Blogs offering solutions to common customer problems can help your business get visible in...

How to use keywords for your business website

Don't underestimate the value of keywords in successfully driving customers to your Prescott business website. The internet is literally a world-wide marketplace. Whether you sell products, services or information, your site is competing with every other website for...

Search engine rankings for your business

You may have heard of the term “SEO” or Search Engine Optimization, but what does it mean for your Prescott business? As a business owner, you want to make your business easy to find. SEO is the art of fine-tuning your online presence, so search engines...

Website templates vs. custom web design for your business

A website is more than a valuable tool for modern businesses - in today’s world it’s a necessity. iPrescott Business Solutions has years of experience in professional online marketing and shares about using website templates vs. custom web designs to give...

Migrating the website for your Prescott small business

The ever-evolving internet means it's more than likely that successful business owners will face the somewhat daunting challenge of migrating data when it comes time to overhaul their website. Because site migration can be tricky, iPrescott Business Solutions offers...

Do you own your website for your Prescott business?

iPrescott Business Solutions can design a responsive website for your Prescott business that will set you apart from the competition. A company’s website, the domain and all the content posted under it, are often the most valuable asset of the company itself....

How Google Plus changes might affect your Prescott business

If you have a Google account, you probably received an email from Google letting you know about the shutdown of Google Plus. iPrescott Business Solutions offers some comments on what to expect for your Prescott business with the changes Google is making. In December...

A call to action on your Prescott business website

In marketing terms, what is a call to action? iPrescott Business Solutions clarifies the call to action on your Prescott business website. In the world of marketing, your call to action is the part of your advertisement that tells your target audience what they should...

Facebook postings for your business

Most business owners know that posting the same content over and over isn't very effective in getting those all-important likes, comments, and shares or the most important of all, the click-through. iPrescott Business Solutions offers steps to help Prescott business...

Search Engine Optimization for your business website

If you are somewhat new to the ins and outs of internet marketing, you may have heard the acronym, SEO, which means, “Search Engine Optimization.” iPrescott Business Solutions explains Search Engine Optimization and what it means for your Prescott business...

Web analytics for your business

iPrescott Business Solutions can help you track website analytics to get the most from your Prescott business website.Web analytics are not new to the online business world. iPrescott Business Solutions reviews some fundamental web analytics terms and discusses the...

Objectives for your business website

iPrescott Business Solutions can help you grow your Prescott business online.As an internet marketing and web design company, we get the privilege of having many discussions with clients around the idea of website goals and objectives. iPrescott Business Solutions...

Setting online marketing goals for your business

Growing your business’s online presence is of paramount importance in this day and age. Before you start blogging or collecting email addresses for your Prescott business, iPrescott Business Solutions recommends first determining the business goals for your...

User generated content for your business website

iPrescott Business Solutions can help you grow your Prescott small business with online marketing.Like never before, online conversations with consumers are helping to dictate the strategic marketing decisions of businesses. The days of one-way communication are gone....

Storytelling to promote your business and products

Why tell a story on your business website? Do you remember the vivid story in someone's presentation but forgot the main point they were making? Most people remember the story. Apparently, we generally don't think in terms of facts and figures or theories, but we...

Consistency in marketing your small business

There’s no denying that people who are successful in business rely on consistency. Having a consistent marketing plan to boost your online presence can determine whether or not your prospective clients can find you. iPrescott Business Solutions discusses the...

Who knows about your business website?

Serving as a one-stop location for people to find nearly everything they could want to know about your business, websites are at the very top of the list and a first step for business marketing. Let iPrescott Business Solutions walk you through the fundamentals of...

Tips to give your website a better user experience

User experience (UX) focuses on having a deep understanding of users, what they need and value, and their abilities and limitations. iPrescott Business Solutions offers tips to give your Prescott website a better user experience. The best practices of UX include...

The benefits of blogging for your business

We live in an age where we have opportunity to use free platforms on the internet to grow our businesses. iPrescott Business Solutions recommends blogging to bring more visitors to your website and help market and grow your Prescott business online. Why...

The landing page for your business website

A good landing page for your website is clear, concise, and holds the attention of visitors. iPrescott Business Solutions discusses the landing page for your Prescott business website. A landing page is different from other pages in that it has a form that allows you...

Some facts about SEO

iPrescott Business Solutions can help you boost your business's online presence by search engine optimization (SEO). Here are a few things Prescott business owners should know about how SEO works and what to expect. SEO Needs TimeEvery form of marketing, whether...

Tips for email marketing

We would like to share the advantages of using a professional email marketing service when marketing your Prescott business. Are you missing out on these important features by not using a professional service for your email marketing? First: Some Quick Facts More than...

The value of listening to expand your business

As human beings, we are generally not good listeners. For business people, that is bad for business. Here we discuss the value of listening to grow and expand your Prescott business. A recent study found that 50% of adults couldn’t describe the content of a...

Track the marketing dollars you spend in your small business

Is the money you're spending on marketing your Prescott small business paying off? Is your marketing budget producing paying customers? Is your message reaching your target audience? Do they know about your business, your service, your product? Can you tell which...

How video marketing can benefit your small business

Do you want to inspire, evoke emotion, and appeal to the needs of your potential customers? iPrescott Business Solutions shares how video marketing can benefit your Prescott small business. In recent years, much online marketing has shifted to video streaming. In...

Tips on building your business with blogs and social media

If your Prescott small business is not on social media, it should be. Social media is the top online activity in the U.S. according to research. iPrescott Business Solutions shows you how to take advantage of the huge impact blogs and social media have...

How to use Facebook to build your small business

Would you like to grow your small business? Of course, you would! Facebook recently had half a billion people people log in on a single day! With numbers like that, Facebook is a smart place to reach customers. iPrescott Business Solutions discusses how to use...

Tips for getting your small business started with social media

New to social media? iPrescott Business Solutions encourages Prescott business owners to launch or grow your business using these social media and social networking first steps: Create a Username: Ideally the username you create is one that’s catchy and...

Benefits of eCommerce for your business

The term, “eCommerce,” refers to any form of business transaction conducted online. iPrescott Business Solutions explains the benefits of eCommerce for your Prescott business and how we can help you grow your business. There are reasons why eCommerce has...

Search engine rankings for your business

Why is a search engine ranking important? Because people searching for a service, a product or a business don't want to investigate pages and pages of search engine results. That's why iPrescott Business Solutions wants Prescott business owners to realize the value of...

How online reviews can benefit your Prescott small business

Online reviews are one of the most important assets to growing your business. It’s estimated that 90% of consumers read online reviews before visiting a business. iPrescott Business Solutions can help your Prescott small business generate great online reviews....

Tips for using YouTube to market your business

Most businesses now realize that social media is an important part of their online marketing package. Most have a website and may occasionally post to Facebook. iPrescott Business Solutions would like to suggest another viable option for your Prescott business -...

Using Facebook to market your business

Facebook is huge and business owners can benefit from Facebook's wealth of marketing options. With 62% of its more than a billion active users logging in every day, the world's largest social network is a small business marketing phenomenon with no end in sight....

Why you should use social media for your small business

You are probably thinking that you do not have the time to add another project to your to do list. Much less a project that will require ongoing dedication and resources, right? iPrescott Business Solutions explains why you should be using social media for your...

Is your business website mobile friendly?

When the internet first started growing, it was important for your business to have a website so that it would be found by potential customers. While that is still important, today more and more people are using their smartphones to access the internet. That means...

The most common website design mistakes made by small businesses

When you own a small business, a strong website presence is vital for branding and marketing. Visitors are coming to your website for a specific reason. You want to make sure they are aware of you and the specific products and services you offer, and that you are...

Why Your Business Should Hire a Professional Web Designer

Today’s online consumers start making the decision whether or not to buy from you well before they even look at your product or services. From the minute they click the link to take them to your website, they are evaluating the professionalism of your business....

Boosting online sales for your small business

If you’re a small business owner and you sell products online, you’re probably seeing some moderate growth in your business. Experts in eCommerce predict that web sales will increase this year, which is a good reason to have a well-designed and...

Why Facebook is important for your small business

Facebook is not going anywhere, and if there is one area of social media you should consider, it is most certainly Facebook. This platform attracts more than 2 billion users worldwide, and in Prescott it attracts people of all ages and demographics. Your target...

Ways to Increase Online Visibility For Your Business

Marketing your business online increases the number of potential customers you reach. But it doesn’t happen by accident. Marketing your Prescott business online requires a few strategic and well-planned areas to target in order to increase your online...

Is your website user friendly?

Often, the first glimpse a customer will have of your business is your website. Your website is an opportunity to create return customers, as long as there is a reason for them to keep coming back. iPrescott Business Solutions wants Prescott business owners to...

Missing Pieces on Your Business Website

So your business has a website, but you think it’s really not doing much. A website is not just some pretty pictures, it is actually a puzzle that has a variety of pieces. Without all of the pieces, your puzzle may not show the picture you want. iPrescott...

What you should be doing when marketing your small business

During the economic downturn of the last several years, large numbers of people have lost jobs, been downsized or even become disillusioned with corporate America. As a result, many have chosen to become business owners. For those individuals who started a small...

Marketing strategies for your businesses

Small and local businesses cannot compete with the marketing budgets of large national companies. However, the advantage a local business may have over a national business is knowing the local market and local competition. Target marketing strategies that attract the...

The Importance of First Impressions of Your Website

In the “old days” people would go to the yellow pages to look for someone to do business with. Today, people search the internet for businesses, products, services, etc. The days of relying on phone books are long gone. If someone needs to find information...

Business Solutions for website optimization

Do you own a business that has a website? Have you ever heard of website optimization? In a nutshell, website optimization is the process of improving the performance of the website by experimenting with variations on different pages of the site to determine which...

What Your Business Website Analytics Are Telling You

If your business has a website, you should also be aware of the analytics of the website and what they are all about. The professionals at iPrescott Business Solutions are experts at digital marketing and would like to share some information about website analytics...

Blogging and Content Marketing

In this age of computers, we have coined many new words. If you wonder where the term “blog” came from, an individual would journal on their web site, creating a log. From their “web log” came the term “blog.” iPrescott Business...

Which Social Media Platforms Might Help Your Business Marketing

Social media is everywhere. Platforms from Facebook to Snapchat to YouTube are available, most for free, and can be an effective business marketing tool in Prescott. But like all good marketing, the first thing you need to do is understand each platform and decide...

Tips for Improving Website Traffic

Tips for Improving Website Traffic So you’ve got a website, but it doesn’t seem to be helping your business very much. You search on Google and don’t find your site until page 7 or 8. Because we know the number one thing you built a website for was to get people to...

How to Spring clean your businesses for a more profitable year

If you are like most people, your new year has not started until you have finished with those nasty business taxes. It is at that point we sit back and take a good look at our business accomplishments from the past year and ask ourselves what we could have done...

Online Marketing with Social Media for Your Business

Online marketing with social media for Prescott businesses from iPrescott Business SolutionsOne of the most economical and effective marketing tools in today’s society is social media. Social media marketing is a fantastic way for your Prescott business, no...

Scam Alert! Why is Google Calling Me?

How to rank high on a search engine such as Google seems to be a mystery. Every business owner wants to be the very first search result on the very first page. Getting there takes some effort and it does not work through the magic from answering your phone...

Why You Should Hire a Professional Web Designer

Hello? Is anybody out there?” Do you own a business in Prescott and you find yourself asking these questions? If you are, hopefully it’s not too late. In today’s business world we’re being sought out through the internet. Literally speaking,...

Using Videos in Marketing to Promote Your Business

How can using Video Marketing help your business? iPrescott Business Solutions shares some reasons on how your business could benefit from Video Marketing in Prescott Arizona. Why would you want to use videos? Here are some reasons using videos can be beneficial from...

It’s Your Story. Share it on Your Website

iPrescott Business Solutions brings to you a few little tips on how to explain your business story in Prescott Arizona, as well as information about yourself and your employees. The about and FAQ pages can be used to tell your customers about yourself and your...

How to get More Likes on Facebook

Ever wonder how people get so many likes on their Facebook page? You do not need to pay for them, you do not need to make any major changes to anything, and it really can be a quick and easy process. iPrescott Business Solutions in Prescott brings to you a how you get...

The Importance of a Professional Website Design

Have you been thinking about giving your website a face lift? Is your site looking outdated compared to our competition? iPrescott Business Solutions explains the importance of website design. A new design will generate new business, better customer traffic and will...

What is the Importance of a Responsive Website Design?

A responsive website is basically one that changes to display itself correctly on any device no matter the screen size or orientation of the device being used to view the website. A website that is responsive and changes to adapt to different devices, while keeping an...

Content Marketing vs Search Engine Optimization

What is all the buzz? If you have sought to change your website's marketing strategy recently, you have no doubt been bombarded with a new buzz word, "content marketing". Before signing up for costly marketing packages you should learn the truth. Many marketing...

Tips To Supercharge Your Online Marketing

Spoiler alert, this is free! Do you think capturing the top spot on Google is out of reach? Do you think online marketing is going to cost more than your business can afford? The truth is every bit of the most successful online marketing can be free! If  you are...

Getting Started: What you need for your new website

Thank you for choosing us to help you make a statement on the internet with a new website from iPrescott Business Solutions. We create nearly a dozen websites monthly and find that the following list will help to serve as a checklist for creating and launching your...

10 Marketing Ideas For Local Businesses With Limited Budgets

1. Start with Great Content - I would be remiss if I failed to mention the importance of writing good content for your target audience. You need to attract the right audience to your website. You can write it yourself or have someone on your team write...